Taco Bell Likens Ronald McDonald to Despotic Dictator in New Ad Campaign

Marketing in today’s restaurant world has changed due to social media and how clients want to receive their advertisements. Many franchises like Taco Bell, which is connected to Hispanic food distribution, fight against each other for the top spot. You may have seen its accounts taking digs on Twitter for several reasons, and in a […]

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Government Will Ease Reporting Burdens Associated with Electronic Health Record Incentive Programs

The Centers for Medicare and Medicaid Services announced Jan. 29 that the agency intends to update its standard for the Medicare and Medicaid Electronic Health Record Incentive Programs, easing reporting burdens on participating physicians and other healthcare providers, starting this year, and clarifying standards of meaningful use. “The new rule, expected this spring, would be […]

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Amid Protests, Brazil’s Pharmaceutical Industry Tries to Send a Message of Success and Hope

In recent months, Brazil has been rocked by controversy. For example, on March 15, almost one million demonstrators protested the nation’s sluggish economy, rising prices and corruption, calling for the impeachment of left-wing President Dilma Rousseff. And for good reason: their dissent came after numerous economists predicted that falling oil prices would only increase inflation […]

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Two International Partnerships Will Test New and Innovative Processes by Water Treatment Companies in 2015

Water treatment companies and experts are involved in two separate efforts that lend their services to international communities. The projects kick off this year to deliver water purification technologies to new markets around the globe — from the U.S. to Ethiopia and from Israel to Akron, Ohio. Dow Chemical Co. announced at a press conference […]

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Connection Between Back Pain and Depression May Be Genetically Influenced, Twin Study Suggests

Back pain and depression have been strongly correlated across numerous studies, often causing diagnostic and treatment challenges for practitioners attempting to address one or both problems. A new study, however, suggests that genetics may explain a large portion of that correlation. Marina B. Pinheiro, of the University of Sydney, Australia, and colleagues used data from […]

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Craft Beer Market Share is in the Double Digits for the First Time Ever

A recent report from the American Brewer’s Association has revealed what many Americans already know — that craft beer is really, really popular. From being the subject of a much talked about Superbowl ad, to being offered next to national beers in bars, and to being a staple in every hipster’s refrigerator, the American public […]

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More American Drivers Are Realizing That Current Traffic Violation Fines May Promote Injustice, Rather Than Encourage Safety

As much as drivers complain about traffic laws in the U.S., a small glimpse into Finland’s legal system and traffic violation regulations is offering some valuable perspective; although Finnish traffic fines have been based on a sliding scale for many years now, Business Insider states, a slew of violations involving high-profile celebrities, athletes, and entrepreneurs […]

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Oakland Software Company Makes Software For Pennsylvanian Hospitals

A California software firm is reaching across the coast to help hospitals in Pennsylvania improve their quality of service. Trib Total Media reports that Qualaris Healthcare Solutions, Inc., a software company based in Oakland, has been providing western Pennsylvanian hospitals with healthcare management software for more than two years. Focusing on quality measures, the software […]

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